NDTV IMAGINE PRESENTS
SUNSILK APSARA THE PRODUCERS' GUILD AWARDS

~ Tune in to a special screening of this prestigious awards ceremony at 8 pm
on Saturday, April 12, 2008 only on NDTV IMAGINE ~

























Mumbai, April 04, 2008… This Saturday, the stars will descend on your television screens as NDTV Imagine presents the prestigious, star-studded Sunsilk Apsara The Producers’ Guild Awards at 8 p.m. on Saturday, April 12 only on NDTV Imagine!

Over 28 Apsara Awards were presented this year, of which 16 Apsara’s are for the Popular Awards category, 7 Apsara’s for the Technical Awards category and 5 Apsara’s for the Special Awards category. Indian cinema legends such as Amitabh Bachchan and Shah Rukh Khan are amongst the nominees for the awards along with the hottest stars of today from Abhishek Bachchan, Akshay Khanna and Shahid Kapoor to Kareena Kapoor Aishwarya Rai, Tabu and Rani Mukherjee!

This performance-packed, entertaining evening is hosted by the dynamic Jaaved Jaffery with the ‘captain of the Chak De team’ Vidya Malvade.  Sunsilk Apsara The Producers’ Guild Awards features scintillating performances by Salman Khan, grooving to his hits from Partner and Salaam e Ishq; the ravishing Kareena Kapoor swaying to the tune of Its Rocking and Yeh Ishq Hai.   Also setting the stage on fire, are the sexy leading ladies Katrina Kaif and Bipasha Basu with their scorching performances!   Catch the special performance by the country’s favorite item girl Rakhi Sawant as she presents her new song Dekhta Hain Tu Kya from Krazzy 4. Riteish Deshmukh has all the girls in the audience cheering for him as he performs to the title track of Heyy Babyy!

A special part of the evening, is The Film & Television Producers Guild of India’s Life Time Achievement Award.  The recipient of this award has been nominated and voted by the Guild's Special Committee, which is bestowed for outstanding achievement in fostering the finest ideals of the film & television profession.
 
The Sunsilk Apsara The Producers’ Guild Award has been instituted by the Film and Television Producers Guild of India with an objective to establish a benchmark and a standard for honoring excellence and achievements in the industry. Each year the awards have received tremendous response with the participation of the prominent names in the industry and the presence of the leading artists and performers adding to the glamour quotient to the event.  This year the awards ceremony was attended by personalities like Yash Chopra, Akshay Kumar, Govinda, Rakesh Roshan, Ranbir Kapoor, and Deepika Padukone, amongst others. 

So don’t miss this sizzling showcase of excellence in the world of Cinema with Sunsilk Apsara The Producers’ Guild Awards at 8 p.m. on Saturday, April 12th only on NDTV Imagine.




About NDTV IMAGINE

NDTV Imagine is the new entertainment initiative from NDTV Ltd.  Spearheaded by Sameer Nair, the company has planned strategic forays into key businesses in the media and entertainment space. Ace director and producer, Karan Johar is a creative consultant and brand ambassador of this initiative.  This is further strengthened by the experience of Dr. Prannoy Roy and other seasoned professionals.  The company launched its Hindi General Entertainment channel, NDTV Imagine on January 21st, 2008, which promises to 'Entertain and Delight' audiences with a whole new world of Hindi entertainment. Catering to the needs of the entire spectrum of television viewers, the channel offers a wide variety of fresh programming across genres ranging from light-hearted family soaps to period dramas and from music based shows to the most glamorous events of the industry. As part of its larger plans for this dynamic and exciting business, the company has also recently launched NDTV Lumiere, an initiative which will bring contemporary cutting edge world cinema to discerning Indian audiences.

About NDTV

NDTV Ltd, founded in 1988, is India's largest news and infotainment network. It is home to the country's best and brightest reporters, anchors, camerapersons and producers; 23 offices and studios across the country host India's most modern and sophisticated production, newsgathering and archiving facilities. NDTV has an unmatched track record of successfully launching three news channels in India and two abroad: NDTV 24x7 is a clear leader in the English news segment, NDTV Profit, a 24-hour business plus channel, is India's number one business news channel, NDTV India is amongst the country's leading Hindi news channels, and NDTV MetroNation is fast emerging as one of the most watched city specific channels. It is credited with pioneering several broadcasting and programming initiatives in Indian television and has expanded into one of the nation's biggest broadcasting houses by growing beyond news broadcasting and venturing into non news verticals.

NDTV Networks, a subsidiary of NDTV was incorporated to seize opportunities in areas 'beyond news'- entertainment, lifestyle, media technology and outsourcing. NDTV Good Times is the leading channel in the lifestyle space. NDTV Astro Awani in Indonesia became the leading news channel within three months of its launch. As an organization, NDTV is committed to one cause: to use its extensive expertise, technology and reach to create unparalleled coverage of the latest in domestic and international news, sports and entertainment for viewers at home and around the world. For more information visit www.ndtv.com

For more on NDTV Imagine, please contact:

At NDTV Imagine:

Zeenat Khan: 022 67733999
zeenatk@ndtvimagine.com

Tanushree Mehra: 98203 85814
tanushreem@ndtvimagine.com
At Vitcom Consulting

Natasha Pal: 022 66568787
natasha.pal@vitcomconsulting.com

Aditi Chada: 98675 54171
aditi@vitcomconsulting.com



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